Fortune Favors the Bold (and the Cold) in Periscope’s Latest Lottery Video

by / February 11, 2019 /

Subzero temperatures are a cakewalk for the people of Embarrass, Minnesota. In fact, the city once experienced a -65 degree day. And you thought the polar vortex was cold…

Some would say that choosing to live in "the nation’s cold spot” is sheer insanity, but that’s the kind of boldness that fortune–and the Minnesota Lottery—favors with its new Bold North scratch game.

[Read More]

ICYMI: ICF Olson and Bissell Team Up for the Puppy Bowl

by / February 11, 2019 /

6.5 million pets wait in shelters every year to find their forever home. The Bissell Pet Foundation hosts Empty the Shelters free adoption days for prospective pet owners. During these events, the Bissell Pet Foundation pays all adoption fees to encourage prospective pet owners to choose adoption first. This Puppy Bowl spot tells the story of one family’s happily ever after. 

Agency: (formerly known as) Olson
Creative Director: Nina Orezzoli
CW: Elizabeth Bur[Read More]

Introducing Amy’s Blend Limited Edition by Caribou Coffee

by / February 11, 2019 /

Caribou Coffee is proud and excited to release Amy’s Blend 2019, a coffee that pays tribute to the company’s first roastmaster, Amy Erickson, celebrating the way she lived and her enduring legacy of leadership. For 20 years now, Caribou has been celebrating Amy, who passed away from breast cancer in 1995, donating a percentage of Amy’s Blend sales to a charitable cause. Caribou Coffee is proud to announce it ha[Read More]

Broadhead Wins 28 NAMA Awards

by / February 8, 2019 /

Broadhead, an independent, full-service agency based in Minneapolis, took home 11 First Place and 17 Merit Awards at the regional National Agri-Marketing Association (NAMA) competitions among five regions across the United States. The regional award winners will compete at the National Best of NAMA Awards Show in April.

"We had an incredible variety of clients represented at NAMA this year,” said Beth Burgy, Presi[Read More]

Kick Tugs at Horse Owners’ Heartstrings in New Triple Crown Campaign

by / February 8, 2019 /

Kick is proud to partner with Triple Crown Nutrition (“Triple Crown,”) a super-premium horse feed brand poised for growth, to create integrated marketing programs.

This work is right in Kick’s wheelhouse. Kick has a demonstrated ability to understand a niche audience and its specific needs by listening and identifying insights and helping the client articulate what makes them unique in their category.

To begin, Triple Crown and Kick defined horse owner personas and uncov[Read More]

Inspire Medical Systems, Inc. Selects space150 As Agency of Record

by / February 6, 2019 /

space150 today announced it has won agency of record duties for Inspire Medical Systems, Inc. (NYSE: INSP) (Inspire), a medical technology company that creates solutions for patients with obstructive sleep apnea. space150 will be tasked with leading strategy, creative, web development, social and media services as Inspire looks to elevate its brand for its FDA-approved solution. 
 
space150 and Inspire will partner on brand identity, digital experience and developm[Read More]