Explore Minnesota, the state’s tourism promotion office, announced today that Adventure Creative has been selected to retain their position as the advertising agency of record after a competitive review of proposals from an unpreceded number of interested agencies throughout the region and North America.
“We are excited to continue our work with Adventure. Our partnership has taken us in new directions in recent years, and we are enthusiastic about what’s coming next” said Lau[Read More]
The Social Lights credits its three-peat listing on its social media-first marketing POV
The Social Lights, a Minneapolis-based social media agency with clients you’ve certainly seen in your social feeds, announced today its three-peat listing on the prestigious Inc. 5000 list. This fast-growing, independent firm has moved up more than 2,300 places to #1,829, marked by year-over-year gr[Read More]
In an attempt to reignite Millennials' passion for digital creatures, Minneapolis content agency COOL STORY recently gave digital birth to the first Tamagotchi that you can control through social media.
The animated creature, which lives on their Instagram channel, responds to commands from users via the comment section.
"We've been trying to figure out ways to convert Millennial-nostalgia into cold hard cash," COOL STORY founder Alex Frecon says. "Investing in the Ta[Read More]
Your dad may not be able to name the guy who stars in all those movies about street racing shenanigans, but then again, he is on a first-name basis with all the clerks at the hardware store. And that means your dad would feel right at home in Duke Cannon country.
So for its new Father's Day campaign, Duke Cannon reached out to its users on social media and asked if they would be willing to share vintage photos of their dads. They happily complied, giving Duke Cannon the opportunity to[Read More]
Wait, wait, wait, wait, wait. A four-day workweek mindset? Okay, count us in.
Social Media Director Responsibilities:
+ Embrace and model the MINER Core Values
+ Support Executive Team directives and initiatives, speaking into and leading the strategic direction of the lane
+ Lead, manage and innovate Positive Online Presence® (POP) service line and delivery process
+ Provide coaching and development to support personal and professi[Read More]
At Wild Mind Ales, the Content Marketing Specialist is responsible for the development, implementation and management of strategic marketing content, brand voice, digital marketing and driving engagement across digital and non-digital channels. The Content Marketing Specialist works with other members of the brewery to help develop and execute strategies that elevate the Wild Mind brand. Intere[Read More]
Take a look at this new brand activation for the online dating app Bumble, which was developed in partnership with the team at MONO. This activation builds upon the brand’s recently launched trust and safety initiative and related “New Rules of the Game” campaign, which conveys important safety information, and empowers women to take control of their dating experiences and make their own rules when dating.
Bumble's new first-of-a-kind activation is based on the insight that coll[Read More]