• BBDO MPLS Debuts New Work for HORMEL Chili

    by / January 25, 2022 /

    BBDO Minneapolis debuted a new television commercial called “Chili Cheese Hands” as the latest from their HORMEL Chili “Pour On” campaign. Originally introduced in January 2020, the campaign highlights HORMEL Chili as the easiest way to add excitement to mundane meals.

    In the new spot, a game-day get-together is transformed into an over-the-top party after tasting HORMEL Chili Cheese Dip, with guests’ arms reaching across the room and intertwining as each vies for their own [Read More]

  • Hannah Walker Joins MAKE’s Creative Team

    by / January 25, 2022 /

    Creative studio MAKE is pleased to welcome Hannah Walker to their creative team as a producer. Walker has experience leading a wide range of projects in film, television, marketing, and communications. She recently moved back to Minnesota after 15 years of living and working in Los Angeles. Previous to joining MAKE, Walker worked as Producer and Director of Development at Sander/Moses Productions where she contributed to the development of dozens of projects for ABC, Amazon Studios, CBS, FOX,[Read More]

  • Don’t Blink: 2021 Recap

    by / January 19, 2022 /

    If you don't know by now, our friends at Don't Blink provide creative consulting and technical execution for video, animation, and photography. At the root of their craft is a continuous need to explore, do more, and be challenged. Don't Blink values the power of passion, the importance of collaboration, and the connection between emotion and visual communication.

    Needless to say, 2021 was quite a busy year for them. Got a minute or so to spare? Good. Here's a snapshot of some of the [Read More]

  • Jackson Hole Puts Its Foot Down

    by / January 13, 2022 /

    During the pandemic, Jackson Hole felt the swell of tourism that came from an increased interest in getting outdoors (which was up 30% in the last year). With more people on the trails of its 97% protected land and two national parks, hikers began wandering off-trail, damaging the environment and putting the entire ecosystem at risk.

    To get people to stay on the trails, Jackson Hole had to put a foot down, literally. Introducing the Tr[Read More]

  • Anytime Fitness Debuts “Real AF” Platform Promoting Personalized Fitness and Nutrition Coaching — Available Anytime, Anywhere

    by / January 4, 2022 /

    World’s largest fitness club brand kickstarts multi-year evolution centered on its holistic approach to health and wellness with unmatched convenience

    Anytime Fitness, the world’s largest fitness brand and fastest-growing fitness club franchise, is launching its new “Real AF” marketing platform as part of a bold operational strategy to deliver a holistic approach to fitness, health and wellness through authe[Read More]

  • Armour Photography Reveals New Reel

    by / January 4, 2022 /

    2021 = 33

    As 2021 came to a close, Armour Photography couldn't help but be filled with gratitude for their many collaborators and relationships new and sustaining. These diverse creative minds continue to keep their glass half full as they move through time together.

    2021 marked 33 years since Armour Photography was established in the spring of 1988.

    33 is in true collaboration with Nate Armour and his vision for this project. Nate is the next generation of filmmaker, [Read More]

  • Documentary Film about Lake Superior to Premiere February 19th in Duluth

    by / January 4, 2022 /

    Minneapolis filmmaker aims to raise awareness about protecting freshwater

    Have you ever seen people surf in Lake Superior? The moment Minneapolis filmmaker Ian Planchon saw it himself for the first time in 2019, he was intrigued. Three years later, what began as an itch to capture a cool story has evolved into a feature-length documentary film, called Freshwater, about the importance of protecting freshwater from the threat of climate change. A shorter versi[Read More]

  • Behold! Cool Story Is Born

    by / December 20, 2021 /

    There's a new creative content agency in town. Cool Story concepts, writes, and directs video content for brands, ad agencies, and people. That last part is simply meant to emphasize that at the end of the day, Cool Story is always trying to make interesting things. They're unique in that they produce everything that they concept, and in addition to working with brands, they develop IP for entertainment properties. Wait. What does that mean? It's kind of like if a film production company an[Read More]