Lunds & Byerlys Stays Fresh with Rise and Shine
by The Minneapolis Egotist / June 1, 2023 /
Periscope Debuts Minnesota Lottery Summer Campaign
by The Minneapolis Egotist / June 1, 2023 /
The TV spot features friends on a road trip, snapping photos and scratching tickets as they travel the state’s sce[Read More]
New Campaign for Iconic CRAFTSMAN Rocks Younger Audiences
by The Minneapolis Egotist / May 24, 2023 /
CRAFTSMAN®, the iconic American brand of quality tools, storage and outdoor equipment, selected Colle McVoy as creative partner to help re-energize the 95+ year-old brand. The ambitious new campaign connects the brand’s beloved sense of nostalgia to the forwa[Read More]
Public Works Finally Un-Jams Faulty PR Machine Full of Old and Still-Yet-To-Be-Reported News
by Egotist / May 23, 2023 /
In an error they’re blaming on a software glitch, Public Works has discovered an enormous backlog of undelivered press releases stuck inside their CINTEXT AF710 AI-Assisted PR machine. At least 12 months of the unnecessarily clever press bulletins that Public Works could have been promoting themselves with have been uncovered since the jam was cleared. Here’s a summary of the news the agency found inside the machine:
1. The hiring of the inimitable Josh Grant as the team’s newes[Read More]
Padilla’s 2022 Report to the Community
by The Minneapolis Egotist / May 16, 2023 /
Positive social impact can take many shapes and forms, as evidenced in this year’s edition of Padilla’s Report to the Community:
Raising money in memory of a dear friend and colleague. Demonstrating allyship with the LGBTQ+ community. Lending our time and talent to help organizations that protect and restore wildlife habitat, and that make a positive impact in underserved and marginalized communities.
Our work in [Read More]
Director Fern Berresford Kicks Off Rakish Tenure With Women’s Fishing Spot
by Egotist / May 12, 2023 /
“Find Your Best Self on the Water” director Fern Berresford’s new spot for the non-profit Recreational Boating and Fishing Foundation aka RBFF’s latest national Take Me Fishing™ campaign created in open collaboration with creatives at Colle McVoy. debuts. A feel-good fishing-inspired spot, “Find Your Best Self on the Water” marks Berresford’s first U.S.-based shoot and commercial work since joining the roster at Rakish, as it highlights empowered women confidently casting thei[Read More]
MAKE Studio Launches New Development of MAKE Originals
by Egotist / April 24, 2023 /
Animation studio, MAKE, known for its reputable work in the advertising world, sets sights beyond commercial work and dives into original content production with MAKE Originals, an in-house development and production division.
With a passion for storytelling and commitment to innovation, MAKE enters the realm of original content by creating eye-catching animated micro-short films. "Our goal is to provide bite-size content that is accessible, uniqu[Read More]
Great Clips® Launches Show Your Flow Campaign, Asking NHL® Fans To Share Their Unique Hockey Hair Flows
by The Minneapolis Egotist / April 18, 2023 /
Six Fans Will Be Selected and Enshrined in the First-Ever Virtual Hockey Hair Hall of Fame
NHL All-Star Jack Hughes, Canadian Hockey Star Sarah Nurse and Social Media Influencers to Help Select Inaugural Class
Great Clips, the Official Hair Salon of the NHL, today launched the Show Your Flow campaign, which encourages fans to share photos and v[Read More]
