Little & Company Designs New Brand Identity For MPLS MadWomen

by / November 20, 2019 /

MPLS MadWomen, a Twin Cities-based non-profit founded to help spark conversations around gender equality in the creative fields, announced last week that it will refine its organization focus to developing increased opportunities for female mentorship and professional growth. To highlight this transition, the organization has refreshed its brand identity with brand design agency partner, Little & Company.

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Gasket Studios Debuts New Work for Plunkett’s Pest Control

by / November 20, 2019 /

Designing characters, creating their backstory, and bringing it all to life is what the Gasket Studios team loves to do, and Plunkett’s Pest Control and Varment Guard asked them to do just that in their new brand campaign. 

After concepting three different approaches, the teams were most excited to create a protagonist (superhero) and two unwanted antagonists (vermin) to play out everyday pest control scenarios. Partnering with Lynda Crotty, the storylines were established. While s[Read More]

Job Alert: DAO Labs Seeks Graphic Designer

by / November 19, 2019 /

DAO Labs is a supplement and lifestyle company that is bringing the practices and benefits of Traditional Chinese Medicine to western consumers. With a focus on combining sustainably sourced herbs from China with flavors and formats that align with today’s consumer trends, DAO is bringing a 2,500 year-old practice to a new generation.

They just so happen to have an opening for a part-time graphic designer in their Minneapolis office. Interest piqued? [Read More]

45NRTH & Gasket Studios

by / November 15, 2019 /

Gasket Studios loves to keep it local. So when Quality Bicycle Products (QBP) called them to work with their brand 45NRTH, they were all sorts of excited.

The ask was to create a video showcasing QBP's new winter cycling boot, the Wölvhammer by 45NRTH. Since the boot was in the final stages of design and had yet to be manufactured, Gasket was only given a prototype. From the materials and boot pieces provided, they were able to create the boot in 3D. And the rest is, well, history. A[Read More]

Current Resident X Staffbook Collab To Launch New App

by / November 15, 2019 /

Minneapolis-based production company Current Resident recently collaborated with Staffbook on a pair of videos to launch their new healthcare staffing app.

Originally intended as straightforward product videos, Current Resident partnered closely with Staffbook to build a deeper narrative around the app's users and present a fuller picture of the problem Staffbook is working to solve.

Current Resident, founded in 2018, specializes in building narratives around brands and moveme[Read More]

catchfire Creates “Something For Everyone” with the American Swedish Institute

by / November 15, 2019 /

This week, catchfire premiered "Something For Everyone,” a short branded film showcasing Minneapolis’s own American Swedish Institute. Released in conjunction with Give To The Max Day, the narrative follows a father and daughter who become distracted by the unique exhibits, collections and events at the ASI. The American Swedish Institute, known internationally for its celebration of Swedish and Scandinavian heritage, has in recent years expanded its scope with social events like Cocktail[Read More]