• Job Alert: Life Time Seeks Sr. Digital Marketing Manager

    by / March 30, 2021 /

    Life Time is looking for a Sr. Manager, Digital Marketing to help expand their health, fitness, and wellness footprint into the digital space through its new Life Time Digital Membership app. Using a consumer-centric lens, this role will work closely with their product, UX, marketing, and development teams to create a product roadmap that will elevate Life Time's digital experience to that of their luxury, resort-like health clubs and unlock new value for this consumer in a saturated and high[Read More]

  • CBX Agency Wins 7 Awards — from Snapple to Applegate

    by / March 16, 2021 /

    The Minneapolis and New York-based CBX brand strategy and design agency was honored in March 2021 with seven awards from the 58th annual GDUSA American Packaging Design Awards for seven clients, including Snapple, Celestial Seasonings, Avalon Organics, Applegate, Lutron, KIX, and Natural Balance.

    GDUSA’s American Packaging Design Awards competition is the fastest growing of GDUSA’s five national competitions. While the competition celebrates attractive graphics, it more importantl[Read More]

  • Preston Kelly is Putting Paisley Park on the Map as a Must-See Destination

    by / March 4, 2021 /

    When Preston Kellywas minted as agency of record for Paisley Park — Minnesota icon Prince's creative sanctuary and since 2016, museum — in early 2020, they had no idea what was ahead. Like so many industries, the pandemic has thrown tourism and entertainment for a loop. The agency set out with a goal of putting Paisley Park on the map as a must-see destination for culture, music and the legacy of Prince. Throughout the variou[Read More]

  • Red Wing Heritage’s First-Ever Global Campaign

    by / February 24, 2021 /

    After 115 years, Minnesota-based Red Wing Heritage will launch its first-ever global campaign to position the brand as intentionally ‘Out of Fashion.’

    The Out of Fashion campaign was inspired by and will amplify stories from real people who stand proud in their ideas and identities and never chase trends, norms or expectations. Red Wing Heritage partnered with laundromat owners turned local and internet sensations The Changs and their Want Show Laundry business, as well as others [Read More]

  • Job Alert: Capsule Seeks Research Associate

    by / February 24, 2021 /

    Capsule is seeking an individual that possesses a natural inquisitiveness toward the world (both terrestrial and celestial), a passion for brands and a knack for details that will help mold the clay of meaningful insights and ideas into killer brand strategies and experiences. You know, basically, someone who maps stars and supernovas to help brands safely get from point A to point B. The Research Associate at Capsule will work to support the Research Manager and various team efforts, touchin[Read More]

  • Periscope Revitalizes Leadership Team as Part of Larger Strategic Shift

    by / February 22, 2021 /

    Liz Grabek joins agency as SVP Consumer Strategy

    Periscope tackles 2021 with a renewed focus on strategic client partnerships based on new market demands. To lead the effort, the agency is excited to announce the addition of Liz Grabek to the team as SVP Consumer Strategy. Grabek most recently served as VP of Strategy at independent agency space150. At Periscope, Grabek will reshape and refocus the agency’s strategic offering. She will report to Cari Bucci[Read More]

  • Tickets for AdFed’s The Show Now on Sale

    by / February 18, 2021 /

    A new virtual spin on the classic event mixes virtual and physical elements for an event like never before.

    AdFed’s The Show is back for 2021 in a whole new format – an immersive virtual experience. It's THE SHOW 2021: because nothing on earth can quench the creative need for praise. This award ceremony has celebrated Minnesota’s advertising community’s achievements in creativity for almost a century. [Read More]