Curious Plot | VP, Content Strategy
Marketing
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Description
OVERVIEW
Disciplined and visionary leader of the content team within the agency. Leads, plans, directs and implements strategic vision and voice that aligns with business goals of clients and agency. Generates forward-thinking ideas, dynamic solutions and works in close collaboration with Creative, Digital, Public Relations, Media and Management Consulting teams, to supervise staff and budget.
RESPONSIBILITIES & SKILLS
Leads the strategic oversight of the content function
Supervises and coaches content team members
Develops annual agency content functional plan to align with forecasts and operational budgets.
Develops and/or oversees content strategy for clients that aligns with short-term and long-term marketing and communication goals
Ensures that brand messaging consistently supports content strategy across platforms
Works with team to optimize content according to SEO and performance marketing standards
Supports social media strategy and execution
Liaise with creative leader to ensure brand consistency and voice
Collaborates with resources across the matrix to meet client needs
Stands out as an idea generator and problem solver with great attention to detail
EDUCATION & EXPERIENCE
Bachelor’s degree
10+ years’ experience
Proven ability to successfully manage content strategists/writers
Demonstrated ability and willingness to grow knowledge on key industry issues
Experience with content management/ marketing platforms and digital campaigns
Experience fostering client relationships, based on building trust and credibility
Agency experience a plus or work in nimble, fast paced environments
ROLE COMPETENCIES
Strategic-thinker, Creative-executor
Exceptional Communication Skills (written and verbal)
Motivating Others
Technical Learning
Action Oriented
Presentation Skills
Approachability
Excellent Leadership Skills
Growth Mindset
SUCCESS AT CURIOUS PLOT
Curious Plot is a marketing, communications and consulting agency driven to find what’s next for food and agriculture. We help set strategy, align teams, frame opinions and create demand for our clients. You will perform well with our company if your skills align with the following agency competencies:
Composure
Client-centric, Customer-focus
Functional/technical skills
Priority setting
Problem solving
Peer relationships; working in team structure
Dealing with ambiguity
