“Just Sayin’…” By Doug deGrood

“The Crossroads of Art & Commerce” by Jim Cousins

“Just Sayin’…” By Doug deGrood

Designer

Senior Experiential Producer

Experiential Producer

Senior Account & Project Manager

Senior Copywriter

I just read a job posting boasting that the agency creates "big beautiful brand experiences." I wonder how big and beautiful they really are, al...[Read More]

It would be nice if the latest shiny new objects were indeed shiny or new, and CMOs have accused creative departments of "pursuing awards over r...[Read More]

Instead of felt backing, some would drop even more $$ by sending our work to a laminator in LA who used neoprene instead. The cost of shippin...[Read More]

You worked "Ramada Inn" and "Lanyard" into the same article--two iconic symbols of greatness. And for that, you are to be congratulated....[Read More]

Thanks for sayin’ this, Doug. I think about the famous Howard Gossage quote all the time, “Nobody reads advertising. People read what intere...[Read More]