Krenzen Celebrates 50 Years in the Car Business with a Spot That’s Not About Cars

 

By Egotist / /

When you think local car dealership commercials, what comes to mind? Inflatable gorillas, slick salespeople, HUGE SAVINGS, GUARANTEES, super excited voiceover man talking about unbeatable deals, and lots and lots of shots of cars lined up as far as the eye can see. Our friends up north at Flint helped local Duluth-based car dealer Krenzen tell a very different story to celebrate 50 years of sharing the roads of life with customers. It’s a car commercial that’s not about cars and something feels so refreshing about it. Take a look and feel the love Krenzen has for the people behind the wheel.

Flint pulled in Super Studio to help create the spots. In addition to running the 30- and 15-second spots on local television, Flint orchestrated a rollout campaign including YouTube pre-roll, streaming TV, Facebook, Instagram, and Google display to keep Krenzen top of mind for drivers in Minnesota’s arrowhead region.

 

Client: Krenzen
Agency: Flint Group
Production: Super Studio

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