ANA Recognizes SCHERMER as Top B2B Agency


By Egotist / /

SCHERMER was recognized as one of the nation’s top B2B agencies in the Association of National Advertisers’ 2023 B2 Awards. The agency took home awards in three top categories.

Silver: B2B Agency of the Year (<$20M)
Gold: Content Marketing (for Red Wing Shoe Co)
Bronze: Enterprise Demand Gen (for Red Wing Shoe Co)

In addition to the two awards recognizing the success of their work with Red Wing For Business, SCHERMER finished Runner-Up for B2B Agency of the Year <$20M – their 5th runner-up finish in just 6 entries over the past decade. The B2 Award for B2B Agency of the Year is awarded based on agency vision, growth, work, success and measurable business impact, in SCHERMER’s case for Red Wing, Best Buy Ads, Quantinuum, 3M and more.

Amongst their many successes honored in 2022, SCHERMER led the first B2B brand campaign for Red Wing Shoe Company’s Red Wing For Business entitled “For Work That Moves the World”, and had the distinction of being the agency that helped launch the world’s first Quantum computing-based software, Quantum Origin from Quantinuum.

[Image courtesy of SCHERMER.]


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