Job Alert: ArcStone Seeks Paid Specialist/Digital Marketer

 

By The Minneapolis Egotist / /

The fine folks at ArcStone are looking for a Paid Specialist/Digital Marketer to manage pay-per-click (PPC) marketing activities.

The Paid Specialist will manage all paid search campaigns on Google, Bing, as well as paid social media campaign activity. This PPC Specialist will effectively manage the paid search budget and work with the marketing team to successfully execute client campaign goals.

Responsibilities include:
– Review monthly reports with clients.
– Attend weekly and monthly client calls to provide updates on campaign performance.
– Manage multiple clients’ expectations, strategies, budgets, and conversions.
– Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
– Daily management of multiple existing PPC accounts (bid adjustments, targeting updates, ad optimization, etc.).
– Optimize copy and landing pages for paid search marketing campaigns
– Perform ongoing paid keyword discovery, expansion, and optimization
– Research and analyze competitor paid strategies

Interest piqued? Take a peek.

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