SHINEBOX Adds Alyssa Lefebvre as New Director of Operations


By the minneapolis egotist / /

Disruptive Minneapolis agency acquires former Olson project manager 

MINNEAPOLIS — September 10, 2019 — SHINEBOX, the Minneapolis agency specializing in creating disruptor brands, has named Alyssa Lefebvre director of operations. Lefebvre, a graduate of the University of St. Thomas, was previously director of project management at Bolin Marketing and project lead at Olson. She has also worked at Thomson Reuters.

Lefebvre will handle key accounts like Frigidaire and Boston Scientific, as well as management of the team and leading the agency’s operations transformation.

“Alyssa Lefebvre is a vital addition to our Shinebox team,” says Tina White, CEO, SHINEBOX. “She brings a great energy to her new position, as well as the industry chops needed to truly propel the agency and process to the next level. ”

“SHINEBOX is producing amazing content and films — the talent and leadership is what drew me here,” says Lefebvre. “This is a really exciting time at a really exciting place and I’m thrilled to be here.”

SHINEBOX believes in professional expertise and collaboration to create brands that disrupt the status quo and capture success. The agency handles branding, retail, advertising, promotion, brand identity, creative services and event execution for clients including 3M, Boston Scientific, Electrolux, Essentia Health, McKesson, MinnWest Bank, Nexcare, Otto Bremer Trust, Sanitaire, Scotch, Skaalvenn Vodka, Thymes and Wings Financial. 


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