By the minneapolis egotist / /
Lori Anderson joins disruptive Minneapolis creative shop from Public MPLS
MINNEAPOLIS — September 10, 2019 — Minneapolis creative agency SHINEBOX has named Lori Anderson as creative director. Anderson comes to SHINEBOX to lead design after running her own branding and design firm, Public MPLS Branding and Design. Her experience includes stints at United Health Group, Lee Branding and e10.
“Lori has the moxie to inspire our team and create high impact work that makes big waves. Authenticity has never been more important— SHINEBOX is delivering on it in appealing ways for our clients, ” says Randall Larson, co-founder and CCO, SHINEBOX. “Disruptive brands demand disruptive thinking to show audiences products and services in a new way — Lori’s design genius will help shine a brighter light both for clients and for SHINEBOX.”
“Shinebox is a talented, nimble agency,” says Anderson, creative director, design, SHINEBOX. “It’s an exciting time for agencies to create full scale strategic brand visioning that disrupts and engages —I’m thrilled to be on board to build audiences and illuminate aspirations for brand and for the agency.”
SHINEBOX believes in professional expertise and collaboration to create brands that disrupt the status quo and capture success. The agency handles branding, retail, advertising, promotion, brand identity, creative services and event execution for clients including 3M, Boston Scientific, Electrolux, Essentia Health, McKesson, MinnWest Bank, Nexcare, Otto Bremer Trust, Sanitaire, Scotch, Skaalvenn Vodka, Thymes and Wings Financial.