• Big Showing for Minneapolis Agencies at Innovation SABRE Awards

    by / December 17, 2018 / ICF Next (formerly Olson/Olson Engage) is the most shortlisted agency in the show, with 20 nominations, and Carmichael Lynch Relate is third with 18. Eight ICF Next clients made the list, including the Minnesota Wild (shortlisted twice), Skittles, Heinz, Jim Beam, Miller Lite, Days Inn, Reynolds and Terminix. Olson Engage was the most-shortlisted (and biggest eventual winner) last year as well, w[Read More]

  • Local Agency Converts Pie Brand to Lifestyle Brand

    by / November 30, 2018 / How do you break through the clutter this holiday season when brands are making loud, brand-forward spoof gifts? You go the opposite, and design one that people would actually wear—not for a laugh, but to celebrate the lifestyle and look of sweet, decadent pie. Then you get it picked up in top publications like Parade, Bustle and Reader’s Digest (to name a few). Edward’s Pies’ launched[Read More]

  • Haberman Selected as an Outside Magazine Best Place to Work for 7th Year

    by / November 1, 2018 / OUTSIDE, America’s preeminent active lifestyle brand, has named Haberman, the only Minneapolis marketing agency on the list, to its 50 “Best Places to Work” in 2018. This is Haberman’s seventh consecutive year being recognized, and OUTSIDE ranked Haberman at 45. Winning companies – the top 50 places to work in the U.S. and 50 honorable mentions – provide great workplaces for employee[Read More]

  • Padilla Named AOR for Virginia Wine

    by / October 22, 2018 / The Virginia Wine Board has selected Padilla as agency of record for its strategic marketing and communication programs. The Virginia Wine region is the sixth-largest in the United States. Padilla’s brand consultancy, Joe Smith, has helped the region establish a bold new story and visual identity that is currently coming to life through new video content, website, mobile app, and signature ev[Read More]

  • Exponent Named AOR for Cub Cadet

    by / October 22, 2018 / Cub Cadet, a leader in outdoor power equipment, has named Exponent PR as its public relations agency of record. Exponent will deliver media relations, social media content and influencer engagement for its high-performance residential, commercial and utility vehicle lines of business. Exponent’s advertising partner, Colle McVoy, has been the advertising AOR for the company since 2015. “Partne[Read More]