• Passion Projects Pave The Way For Creative Content Studio Pegboard

    by / January 13, 2020 /

    Pegboard began as a collaborative creative space founded by photographer Lauren Krysti and creative director Melanie Haroldson. The duo has found that their flexible format and significant shared experience perfectly complements their clients’ evolving needs for digital creative content. Pegboard’s clients range from well-established companies like Illume Fragrance Co. and Erbert & Gerbert’s Sandwiches to up-and-coming brands such as Aunt Fannies and Odele Beauty. 

    Together[Read More]

  • Goodwill-Easter Seals Minnesota Debuts New In-Store Concept by Solve

    by / January 7, 2020 /

    Goodwill-Easter Seals Minnesota (GESMN) just debuted a new in-store signage package designed to illuminate its mission. The bold new concepts were created by local design and advertising firm, Solve, in an effort to help customers understand that Goodwill is more than a thrift store.

    After 100 years of successful service in the Twin Cities and being top-ranked in the world brand index, GESMN still faces a branding challenge. While awareness of Goodwill stores is high, understanding of[Read More]

  • Periscope Creates Calendar Dedicated to Agency Dogs

    by / December 11, 2019 /

    When you think of Periscope, two main things likely come to mind: world-class integrated marketing services and dog-friendly culture. This year, the agency celebrated the latter by leveraging the former and created a Periscope 2020 dog calendar dedicated to the furry friends who roam the agency daily.

    Employees’ pups were pampered and spotlighted in a photo shoot at[Read More]

  • Submissions for The Show are Open

    by / December 2, 2019 /

    The Advertising Federation of Minnesota (AdFed) has opened submissions for The Show. The Show is an annual event to recognize and reward the creative spirit of excellence in the art of advertising. Categories of this year’s Show are: Sales Promotion; Direct Marketing; Magazine Advertising; Newspaper Advertising; Ambient Media; Out-of-home; Websites; Social Media; Apps, Games and Virtual Reality; Blog Digital Publications; Radio Advertising; Television Advertising; Cinema Advertisi[Read More]

  • SECOND HARVEST HEARTLAND ENLISTS PRESTON KELLY TO TAKE ON INVISIBLE PROBLEM

    by / October 28, 2019 /

    EVEN WITH AN IMPROVED ECONOMY, ONE IN ELEVEN FAMILIES ACROSS MINNESOTA STILL DEALS WITH CHRONIC HUNGER.

    In the Midwest, there is a bounty of food for all. But, according to Second Harvest Heartland’s director of brand strategy and communications, Elizabeth Cooper, “Not enough of that bounty gets to the people who really need it.” Research shows that one in eight Minnesota children has no idea wher[Read More]

  • Patrick Pierson Presents: All Together Now

    by / September 16, 2019 /

    Many of you out there know Patrick Pierson. He's a director over at Drive Thru Productions. What you may not know is that this dude loves the Minnesota State Fair. And what better way to share his love for the fair than by filming his experience? Here's Patrick's take on this lovely little piece:

    I finally captured the Minnesota State Fair in a way that tapped into my nostalgia of it. Granted, it took 60-year-old lenses with some moxie and patience.

    [Read More]

  • boatBurner and ARGO Debut “The Calling”

    by / September 12, 2019 /

    Hunting season is quickly approaching, and ARGO XTVs are ready to take you places where others can’t. boatBurner is introducing its first short film for ARGO titled “The Calling.”

    As outdoor enthusiasts, boatBurner understands the excitement for the crisp fall, revisiting the hunting stories of the past, and the opportunity to create new lifelong memories. “The Calling” takes you on a nostalgic journey every hunter can relate to—and raises a profound question about the spo[Read More]