• This Billion Dollar Commercial Is All About Giving Back

    by / April 19, 2019 /

    A $3 billion campaign budget often spells big-name spokespeople and cutting-edge special effects, but Periscope, one of the top, fully integrated creative agencies in the nation, and the Minnesota Lottery took their lavish budget in a different direction, announcing a new awareness campaign that highlights where exactly lottery sales dollars go.

    “Approximately $0.25 from every dollar spent on Minnesota Lottery tickets goes back to the state, but it’s not common[Read More]

  • When the Agency Foos Table Goes Extreme

    by / April 19, 2019 /

    Colle McCoy client, Minnesota United (MNUFC), played its first match at the beautiful new Allianz Field last Saturday. It’s been huge news for U.S. soccer and the state. As you can imagine, Colle McVoy has a lot of passionate fans on staff who were stoked.

    After months of evolving the team’s "Scarves Up, Minnesota" campaign, they celebrated with a party and the unveiling of a never-before-seen, custom game table. Through their brand innovation studio Hatch, they’ve recreated All[Read More]

  • MONO Cracks Open New Work for Leinenkugel’s

    by / April 17, 2019 /

    MONO and MillerCoors’ Leinenkugel’s have partnered to expand awareness for the brewing company and its hero product, Summer Shandy, in a modern, refreshed way. The partnership includes MillerCoors’ largest media spend ever behind the brand, including a fully integrated campaign (TV, print, OOH, social, digital) targeting millennial young professionals, as well as an updated brand design system.
     
    The new campaign, Take Back Summer, launches this mon[Read More]

  • Hormel Foods Makes Things Even More Sizzling to Attract Those Who Are SPAM-Curious

    by / April 15, 2019 /

    SPAM® Brand turns up the heat with three new TV spots featuring the unmistakable sizzling sound of the iconic canned meat. To expand the brand’s appeal, two spots in the April 8 launch showcase recipes specifically aimed at younger, multicultural consumers. Created by the BBDO Minneapolis agency, the food-centric spots sign-off with a simple acronym of what the SPAM brand stands for: Sizzle. Pork. And. MMM®.

    [Read More]

  • Great Clips & NHL Announce Multiyear Partnership

    by / April 11, 2019 /

    Great Clips, Inc., the world’s largest salon brand, the National Hockey League Players’ Association (NHLPA) and the National Hockey League (NHL) today announced a new multiyear partnership. Through the partnership, Great Clips will become the Official Hair Salon of the NHL, while receiving brand exposure during all U.S. and Canada Stanley Cup Playoff game broadcasts as well as at tentpole NHL events, including NHL All-Star Weekend, NHL Winter Classic, NHL Stadium Series and the NHL Gaming[Read More]

  • MONO Develops Peroni’s First National Ad Campaign

    by / April 10, 2019 /

    Peroni – the fastest-growing European import in the U.S. beer business – partnered with MONO to develop and launch the brand’s first ever national advertising campaign. As the creative AOR, MONO spearheaded the creative strategy for the campaign titled, “Birra Beautifully”. The work brings style, fashion and beauty to the world of beer, carving out a distinct lane from the competition. The full campaign – which includes TV, print, out-of-home, digital and social – just launched [Read More]

  • Gasket Presents…Engines Running—A Creative Collective of Story-Driven Directors

    by / April 9, 2019 /

    Inspired by the creative vision of Gregory Shultz, founder of award-winning Gasket Studios, a new venture has been launched: Engines Running. An international team of award-winning directors and new media visionaries, Engines Running is a unique collaboration of creative souls whose talents range from filmmaking, photography, animation, visual effects, virtual reality, and creative concepting. Whatever a project needs, Engines Running has the creativ[Read More]

  • The Rink Goes Pink

    by / April 6, 2019 /

    The Austin Bruins are proud to be a key feature in the town’s annual Paint the Town Pink celebration and fundraiser. For the ninth consecutive year, the Bruins hosted a Paint the Rink Pink game to raise cancer awareness and funds for cancer research at the Hormel Institute.

    Growing from a single game with a pink sheet of ice, the town has embraced the role they play in funding cancer research. With the world renowned Hormel Institute in their backyard, the now month long event has r[Read More]