• A World Without Beer Is A Sad Thought

    by / July 8, 2020 /

    boatBurner has launched an all-new craft beer brand called No Beer™ for Roy Farms, the world’s largest independent brewery-direct hop farm. This first-ever brew doesn’t deliver on great taste or a hoppy flavor, but instead celebrates the people at hop farms around the globe. The No Beer cans are completely empty to put the emphasis on the brand’s purpose – No People. No Farm. No Beer.™

    Roy Farms asks beer enthusiasts to toast the hard-working people who g[Read More]

  • Cub Cadet Features Lawn Love Stats in New Campaign

    by / June 30, 2020 /

    As Americans are social distancing, their yards have taken on more meaning, perhaps becoming sacred as they offer safe space to gather with friends and family.

    To get a deeper understanding of our country’s true feelings toward our yards and the mowers behind the mowers, Colle McVoy helped Cub Cadet conduct a nationwide study. The results? 24 million data points of yard stats featured in The Lawnual Report 2020.

    Throughout the summer, the fun stats will be featured in an onl[Read More]

  • Great Clips Launches Text Alert System

    by / June 30, 2020 /

    Great Clips is enhancing its industry-leading Online Check-In with the launch of new ReadyNext text alerts. The text alerts notify customers once their wait time reaches 15 minutes, so they can head to the salon for their service.

    To receive a ReadyNext text alert, customers can check in online through the Great Clips app or on GreatClips.com and opt in to receive a text message. Customers can make the most of their wait time – at ho[Read More]

  • New PSA Promotes Fishing & Boating As Restorative American Pastime During Pandemic

    by / June 24, 2020 /

    As COVID-19 continues to wear on Americans’ mental health, people are seeking restorative and responsible ways to enjoy the outdoors. This is why interest in fishing and boating has continued to grow amidst the pandemic. To raise awareness about the health and wellness benefits of fishing and boating while social distancing, Colle McVoy helped [Read More]

  • Hormel Foods, The Makers of SKIPPY Peanut Butter, Launch New “Go to Your SKIPPY Place” Campaign

    by / June 24, 2020 /

    From time to time, it’s good to be reminded that no matter what you’ve got going on, you deserve to give yourself a little break. A little escape from reality. Even if it’s only for a moment. And even if it’s only with something as simple as a snack.

    The SKIPPY Peanut Butter Brands new campaign aims to give people just that. Created by BBDO Minneapolis and launching June 22nd, these dreamy yet familiar, music-driven spots showcase those moments in life where you could really u[Read More]

  • Public Works Launches New Klement’s Sausage Website, Refrains From Using Sausage Jokes For Cheap Publicity

    by / June 16, 2020 /

    After helping reposition the iconic Wisconsin sausage brand with new packaging design and a new campaign, Public Works just helped launch the completely redesigned Klements.com.

    In celebration of this wonderful news, Public Works has made an uncharacteristically grown-up decision: This press release will contain NO sausage or wiener-based puns, jokes, or wordplay. “We’re going to do this like ADULTS for once,” said Creative Lead Derek Bitter, “we’re not in middle school. Thi[Read More]

  • Minneapolis-Based acowsay, Mindsailing, and More Take Home Telly Awards

    by / June 10, 2020 /

    Minneapolis-based standouts range from acowsay’s “For My Kids” (starring inspirational, quadruple amputee Kevin Breen) for the Hanger Clinic and Mindsailing’s “Agriculture is How” for Cargrill to Morsekode, Blue Key Media, and Padilla.

    Under the theme of “Telly Award Winners Tell Great Stories”, a new suite of ‘Immersive & Mixed Reality’ as well as expansions of the ‘Social Impact’ and ‘Diversity & Inclusion’ categories were added. The 2020 awards o[Read More]

  • New Allina Health TV Spot Encourages Patients to Come Back

    by / June 10, 2020 /

    As Cautious Consumers Debate Checkups, Allina TV Ad Shows How to Get Care Now

    A new :30 TV spot for Allina Health has started airing across the Twin Cities to help cautious consumers know when it’s right to make their general health appointments and how to see their doctors. The pro-bono TV ad was created in just five days by Minneapolis agency Zeus Jones, as part of a larger strategic consulting program for Allina Health.

    “The past few [Read More]