Spit Bits—A New Endeavor from Two Local Creatives

by Egotist / March 3, 2020 /
Local ad guys Shun Matsuhashi, motion/production designer at Riley Hayes, and Joe Graves, social strategist at ICF Next, kicked off Spit Bits as a New Year's resolution to themselves. Their intention? To create a short film for every month in 2020.

So far they've stuck to their word and have their latest release, "Big Man," to show for it. Let us just say this: We can't stop watching "Big Man." And now we're planning on catching the rest of their stuff so long as they keep producing i[Read More]
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What Happens When You Mix a Mandalorian with a Minnesotan? The Minnesotalorian, Obviously

by the minneapolis egotist / December 6, 2019 /
Fallon NY President John King has some interesting side projects outside of the agency. His latest is a Minnesota-inspired Star Wars parody – what he is calling “the first-ever Sci-Fi Midwestern.”

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Alex Frecon Thinks Edina Liquor’s Free Delivery Is Too Good To Be True

by the minneapolis egotist / December 4, 2019 /
The Brief: Edina Liquor had a new offering—free delivery in 2 hours or less, with a $35 minimum order. The problem was, nobody in town seemed to know about it. Alex was tasked with breaking the news in an entertaining way that resonated with a millennial+ audience.

The Strategy: Free delivery in 2 hours or less is a good deal. A really good deal. In fact, it’s such a good deal that when you hear about it, you might start to wonde[Read More]
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Minneapolis Copywriter Is Old Now. Keeps Rapping Anyway.

by the minneapolis egotist / August 10, 2019 /
Alex Frecon's latest project is yet another music video.

In an age where everyone is obsessed with being young/cool/relevant for as long as possible, Alex is content with throwing up the white flag. Rear-view mirror, baby. Off into the sunset for this old Cadillac.

Chiggity check it out.

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Wait, Who Are You? The Stable Flexes Production Capabilities

by the minneapolis egotist / July 16, 2019 /
The Stable is a full-service consumer brand agency, helping businesses drive sales across retail, e-commerce, creative, and marketing. They do a lot of different stuff for a lot of different clients. And if you don't know, now you know.

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New Film Camp Gives Kids the Tools to Tell Their Stories

by the minneapolis egotist / June 6, 2019 /
Looking for a unique summer camp for your creatively inclined kids? Look no further. MPLS Film Academy offers week-long sessions that teach kids about all aspects of film. From story development to acting to production, campers will dive into the craft and come out with a finished short film at the end of each week that they can screen with friends and family.

Unlike other film schools, MPLS Film Academ[Read More]

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Mortarr Presents: I’d Tap That

by Egotist / May 13, 2019 /
Mortarr was challenged to get people's attention with an app launch video on a budget of $0. So that meant their scrappy in- house marketing team would have to concept, write, storyboard, direct, shoot and act, plus handle lighting, sound, and the edit in order to produce the entire thing.

Here's how it turned out:

Here are some of the comments Mortarr has heard from viewers:

"One of my favorite pieces of marketing I’ve seen...." - Mortarr Potential Subscrib[Read More]
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Jean and Gene’s Awesome Adventure Road Trip

by the minneapolis egotist / April 2, 2019 /
Jean and Gene bought a van on the internet and embarked on #vanlife. That’s the story behind Jean and Gene’s Awesome Adventure Road Trip fueled by 76 gas stations. The second season of the campaign covers influencers, Yelp reviews, raw food cleanses and sound baths, among other things. The films were directed by Maggie Carey of Silicon Valley and Unbreakable Kimmy Schmidt fame.

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