Kelsey Dodson-Smith

Minneapolis, Minnesota

Ambitious and innovative marketing communications professional with more than 8 years’ experience and a proven track record of success in building brands across a range of key business units utilizing shared, paid, earned, and owned media. Transformational leader in driving sales by directing cross-functional internal and external teams, resulting in developed strategic and integrated marketing campaigns to obtain measurable results. Public relations strategist in general, crisis, and corporate communications. Expertise in brand positioning through creative direction and agency partnership oversight, to achieving brand growth and awareness. Event producer, setting event ow and experiential tone by maintaining high standards of staff, catering, entertainment, accommodations, hospitality, and production efforts. Pro cient in collaborating with company executives and ownership through ef cient communication and expectation management.