Media Minefield | Social Media Director
PR
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Description
Looking for flexibility and integration of work and life? Keep reading!
Our innovative, Great Place to Work-Certified PR company is growing and adding an experienced Social Media Director to our team of full-time Miners in Minnetonka, Minnesota! A successful Director will strategically lead, optimize and grow our Positive Online Presence (POP®) service line and have a strong track record of developing future leaders.
A two-time recipient of the Fast 50 award and repeatedly voted a Best Place to Work and one of the Best Companies to Work For, Media Minefield is an intentionally different PR company. Our Core Values define our healthy and vibrant workplace culture, where professional development and work/life satisfaction are a priority. Our 4-day workweek mindset empowers our team to take ownership of how best to complete their work and serve their clients and their team.
We go all in as wildly successful, innovative, cape-wearing Miners who are committed to providing an environment of inclusion, mutual respect and a sense of belonging, where diversity drives creativity and innovation and where equal employment opportunities are available to all. We encourage people from underrepresented groups to apply. Candidates are selected based on qualifications and merit.
Social Media Director Responsibilities
+ Embrace and model the MINER Core Values
+ Support Executive Team directives and initiatives, speaking into and leading the strategic direction of the lane
+ Lead, manage and innovate Positive Online Presence® (POP) service line and delivery process
+ Provide coaching and development to support personal and professional growth for each team member
+ Manage client hours, workload and metrics for each team member, ensuring deliverable goals are met
+ Collaborate with Growth Team in sales conversations and proposal strategy as necessary
+ Manage healthy and successful client relationships
+ Lead client campaigns within respective lane
+ Oversee/approve POP strategies, POP content and POP audits for social media team
+ Facilitate POP Strategy Sessions with new clients
+ Write and develop POP content and strategy for clients, including optimizing posts
+ Follow current events and connect to client POP opportunities
+ Oversee the creation of monthly POP reports for POP clients
+ Lead social media training for clients as needed
+ Communicate with Agorapulse, our social media scheduling and reporting system
+ Research updates to social media platforms and social media posting best practices
Job Requirements
+ Residence in Minneapolis-St. Paul area; minimum of 1 day/week in-office is required (note: working from home is optional, not required)
+ 5-7 years' experience creating content for and strategically managing public social media accounts
+ 5-7 years’ experience leading and developing a team
+ High level of expertise in and passion to continue innovating in current and future social media platforms
+ Successful track record managing public social media accounts, including content creation and strategy
+ Strong written and verbal communication skills; a persuasive and diplomatic communicator with excellent interpersonal skills
+ Strong attention to detail
+ Deadline driven with the ability to effectively manage multiple priorities
+ Dedicated to learning and professional/personal development
+ Proficiency in social media scheduling software, Google app software (Gmail, Calendar, Drive) and general troubleshooting ability
+ Ability to adapt quickly to a changing environment
+ BS/BA degree
