What I Learned in 2012: Jac Coverdale of Clarity Coverdale Fury

"What I Learned in 2012" is a series focused on sharing a few nuggets of wisdom from some of the top ad and design people in the Twin Cities. Here is what they've learned and what they're thinking about in the coming year.

Despite all our shiny new technology and ways to reach consumers, creating ideas that are surprising, universal and original is never easy. But, it's always fun. I'm looking forward to giving it our best shot again in 2013.

-- Jac Coverdale