"Thursday Tour" is a feature focused on highlighting some of the cool Twin Cities creative shops' space and work. If you know of a studio deserving of a feature shoot us an email at: mpls@theegotist.com
Located on Washington in the North Loop area of Minneapolis, sitting atop the brick loft building that also houses Penco Graphic Supply (lucky) is a design firm "built on a handshake philosophy and a small-town, blue-collar work ethic." Twin Cities, if you aren't acquainted with them yet, meet Sussner Design Company. They're a branding and identity design studio that was founded in 1999 by Derek Sussner. Previous to establishing his own company, Sussner studied design at the University of Minnesota and worked as a Senior Designer at local Initio Advertising. When Derek set out to open his own shop he choose the location because, "having grown up in the small, rural town of Marshall, Minnesota - something about having an office in the North Loop felt right."
Fourteen years in it seems like Derek made the right choice to start his own agency. With a client list that includes Animal Humae Society, Big Ink, Capella Tower, Minne's Diner, Park Nicollet, Target Commercial Interiors, Tom Selleck's Mustache, ZeSa Fitness, and more there definitely is no shortage of work cranking through here. The not-so-secret sauce that has been the key to their success is they're unique spin on things. “Refreshingly different. That’s how I think of Sussner Design Company. I work with them because they’re the perfect combination of excellence in creative work (especially adept at identity development), and equally important - a breeze to work with," said Steve Seidl / Marketing Consultant and client of Sussner. He continued, "They focus on the task; know that results from the work are what ultimately matters; and are keenly aware of the importance of timing and budgets.”
To top it all off Sussner Design Company has also raked in a nice slew of awards too ranging in everything from industry like AIGA MN, Graphis, How, AdFed, Type Directors Club, and more to blogs and internal awards such as the Dieline, the Best Designs, Target Partner Award of Excellence, and more. Yet, at the end of the day, their ultimate goal has remained the same, "to deliver great and lasting creative, rooted in the meaningful business objectives of our clients. We have chosen not to specialize in a medium or industry, but instead focus on the tactics that are most likely to help our clients." We have a feeling that will continue for at least another fourteen years to come.
Check out a bit of Sussner Design Company's work for the Animal Humane Society, McDavid, Park Nicollet, Carbone's Pizzeria, and more after the jump.
Sussner Design Company Office
